top of page
Blog


Insights from Amazon PRIME Big Deal Days 2025
Amazon Prime Big Deals Day 2025 :( Prime Big Deal Days 2025 clearly underdelivered and was nowhere compared to what we have seen in past from Amazon. Last year, we saw that Prime Big Deal Days delivered stronger incremental returns compared to July Prime. But this years PBDD just lacked the shine. It felt no one was ready for it even though it was heavily advertised on Social media and even via Rufus notifications. This year’s event reinforced a clear market reality: consume


AMAZON Prime Day 2025
Amazon Prime Day 2025 and everything that you need to know about it.


Amazon's Frequently Returned Badge - A Badge of Death.
Amazon's Frequently Returned Badge is a ticking time bomb. Address this now.


Amazon Accelerate 2024 – Key Take Aways!
If you missed Amazon Accelerate 2024, here is a summary of the key innovations and insights shared to help sellers prepare for Q4. The...


Amazon Rufus AI will have ADS now : What it means for Your Brand.
Amazon officially rolled out its AI-powered shopping assistant, Rufus, and it was the talk of the town during Prime Day 2024. Amazon’s...


Walmart’s Secret Weapon : How In-Store sales metrics is crushing Amazon.
Walmart Connect has recently introduced new metrics that link online advertising with in-store purchases. I’ve researched initial trends...


Walmart Seller Summit 2024: Insights
This week, Walmart hosted its second annual Marketplace Summit in San Francisco, CA. As this marks only the second year that the...
bottom of page